Highly Valued Loot: Consumers Prepare for Halloween

Consumers are ready for it—and so are we
Clark Boyer, senior manager of seasons here at Hershey, has loved watching the excitement grow for Halloween.

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Category:
  • All
  • Purpose, Strategy & Culture
  • Experimentation
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  • Snacks Retail Expertise
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  • Social Impact
  • Relationship with Food
Author:
  • All
  • The Hershey Company
  • Dan Mohnshine
  • Clark Boyer
  • Dongming Tang
  • Alicia Petross
  • Ellen Byron
  • Carly M. Greenberg
  • Leigh Horner
  • Al Adams
  • Alyssa Smith
  • Susanna Zhu
  • Katrina Briddell
  • Ann Brinkerhoff
  • Mark Kline
  • Beatrice Moulianitaki
  • Jenny Fukumoto-Pasko
  • Margo Mcilvaine
  • Jeff King
  • Daniele Bwamba
  • Yin Yiing Yeoh
  • Miles Williams
  • Eric Newton
  • LaQuita Smith
  • Alex Corcoran
  • Serena Bitzer
  • Lynn Hemans
  • Whitney Mayer
  • Katrina J. Briddell
  • Todd Scott
  • Chris Genovese
  • Erica Norton
  • Jessica Duquesne
  • Ruben Cardona
  • Carly Greenberg
  • Ernie Savo
  • Chuck Raup
  • Scott Lennox
  • Ryan Britt
  • Kimberly Miscavage
  • Michelle Marie Therese Villarroel
  • Damien Atkins
  • Tawiah Agyarko-Kwarteng
  • Jeff Beckman and Nishant Kumar
  • Michele Buck
  • Chris Abbott
  • Michael Jenks
  • William MacLean
  • Ashleigh Pollart
  • Thomas Smuda
  • Kate Silver
  • Andrea Steele
  • David Nolen
  • Allison Arbib
  • Suzanne Jones
  • Jill Baskin
  • Ashlee Carlisle
  • Eric Clawson
  • Jan Grinstead
  • Todd Tillemans
  • Madelyn Young
  • Jeff King
  • Phil Stanley
  • Mary Beth West
  • Charlie Chappell
  • Dr. Rebecca Ashley Asare, Ph.D.
  • Stephanie Shein-Berman
  • Ali Cashin
  • Megan Slagel
  • Robert Gavazzi
  • Doug Straton
  • Kriston Ohm
  • Jeff Beckman
  • Ana Costa
  • Eric Bowers
  • Nathan Johnson
  • Brian Kavanagh
  • Laura Renaud
  • Carly Sachs
  • Anna Lingeris
  • Susie Burch
  • Peter Angeline, PhD
  • Kristen Riggs
  • Todd Wickenheisser
  • Ari Sznajder
  • Rob Smith
  • Alison Millington
  • Mike Sands
  • Eric Gordon
  • Marissa Peretz
  • Maggie McGrath
  • Chris Pitt
  • Edward Edson
  • Tim Hinegardner
  • Ben Paynter
  • Nielsen.com
  • Miranda Marquit
  • Richard Shapiro
  • BrandIndex
  • Annelise McGough
  • Liz Papagni
  • Shannon Wilkinson
  • Pamela N. Danziger
  • Ryan Riess
  • Rich Bellis
  • Rob Gehring
  • Melinda Lewis
  • Tom Edwards
  • Dan Tirol
  • Veronica Villasenor
  • Josh Veara
  • Jeff Fromm
  • Adele Peters
  • Suzanne Barnecut
  • Alan Tobin