Times Square

48th and Broadway
New York, NY
(212) 581-9100

Store Hours
Daily: 9 a.m. - Midnight

The Great American Chocolate Company is now located at the crossroads of the world! Enter under the giant, 16-story candy spectacular and you've arrived at a magnificent world of sweetness.

Imagine creating your own personal mix of candy with The Original Automatic and Gravitational Chocolate Machine. Or personalize your very own Giant HERSHEY'S KISSES Chocolate.

Plus, HERSHEY'S Times Square is the only attraction in Times Square where you can see your name or special message in bright lights on Broadway. Our exclusive outdoor scrolling marquee sign will make you an instant smash hit!

Make your day in New York City extra sweet!

Visit HERSHEY’S TIMES SQUARE store for a one-of-a-kind, interactive experience in sweetness.

Outside, the 215-foot-tall, 60-foot-wide store facade is the largest permanent fixture ever constructed in Times Square. It features 34 dimensional props, four steam machines, over 4,000 chasing lights, 30 programmable lights, 56 neon letters, 14 front-lit signs and every major signage technique used today.

Inside, you’ll find the perfect gifts for every occasion, including tins and jars loaded with HERSHEY’S chocolates, collectible HERSHEY’S souvenirs, HERSHEY’S clothing and toys.

A shopper’s paradise for anything and everything HERSHEY’S!

Vacation at the SWEETEST PLACE ON EARTH! Take a trip to HERSHEY’S CHOCOLATE WORLD Attraction in Hershey, Pennsylvania.

For HERSHEY'S at home,