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May 22, 2013

Hershey Opens Asia Innovation Center in Shanghai

SHANGHAI--(BUSINESS WIRE)--May. 22, 2013-- The Hershey Company (NYSE: HSY): Center serves as global hub for innovation and technology Shanghai location reflects Hershey’s focus on China as a key growth market Products will be tailored to local tastes Innovation a key driver for Hershey’s Asia growth As part of the company’s strategy to drive global growth and innovation, The Hershey Company (NYSE: HSY) today announced the opening of its new Asia Innovation Center located in Shanghai, China. Hershey’s new Asia Innovation Center, located at the Jinqiao Golden Bridge Research Park in the Pudong District of Shanghai, is a fundamental step toward accelerating the company’s global growth. This new research and development (R&D) hub will enable Hershey to quickly develop, test and launch new products customized to the t...