HERSHEY, Pa., Jan. 18 /PRNewswire-FirstCall/ -- The Hershey Company (NYSE: HSY) announced today that it will release its fourth quarter and full- year 2006 sales and earnings results on January 24, 2007. The Company will hold a conference call with analysts at 8:30 a.m. on the same date and web cast it live on the Hershey corporate web site at http://www.hersheys.com. Please go to the Investor Relations section of the web site for further details.

SOURCE  The Hershey Company
    -0-                             01/18/2007
    /CONTACT:  Media: Kirk Saville, +1-717-534-7641, or Financial: Mark K.
Pogharian, +1-717-534-7556, both of The Hershey Company/
    /Web site:  http://www.hersheys.com /
    (HSY)

CO:  The Hershey Company
ST:  Pennsylvania
IN:  FOD
SU:  CCA

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9524 01/18/2007 08:25 EST http://www.prnewswire.com