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The Hershey Company Announces Record Second Quarter and First Half Results From Operations, Raises 2005 and 2006 Outlook, and Launches New Program to Advance Its Value-Enhancing Strategy

HERSHEY, Pa., July 21 /PRNewswire-FirstCall/ -- The Hershey Company (NYSE: HSY) today reported record sales and earnings from operations for the second quarter and first half ended July 3, 2005. Consolidated net sales for the second quarter were $988,447,000, compared with $893,688,000 for the second quarter of 2004, an increase of 10.6 percent. Net income for the second quarter of 2005 was $97,361,000, or $.39 per share-diluted, compared with $147,217,000, or $.56 per share-diluted, for the comparable period of 2004. Results for the second quarter of 2004 include the benefit of a $61.1 million, or $.23 per share-diluted, non-cash reduction of income tax expense resulting from adjustments to income tax contingency reserves following the completion of prior years' tax audits. Excluding this item, net income for the second quarter of 2004 was $86,136,000, or $.33 per share-diluted; second quarter 2005 earnings per share-diluted rose 18.2 percent over this number.

"Hershey's strong second quarter results clearly show the continued momentum behind our value-enhancing strategy. A combination of solid sales growth and improved leverage across the business system delivered record profitability, with earnings per share-diluted from operations increasing by 18.2 percent compared with the same period a year ago," said Richard H. Lenny, Chairman, President and Chief Executive Officer, The Hershey Company. "Organic sales growth of 7.6 percent represented a good balance between higher net price realization and continued new product innovation both within core confectionery and our snack platforms. The recently acquired Mauna Loa and Grupo Lorena businesses contributed three percent to the quarter's 10.6 percent sales growth."

For the first six months of 2005, consolidated net sales were $2,114,861,000, compared with $1,906,777,000 for the first half of 2004, an increase of 10.9 percent. Net income for the first six months of 2005 was $215,582,000, or $.86 per share-diluted, compared with $254,364,000, or $.97 per share-diluted, for the first half of 2004. Excluding the one-time income tax contingency reserve adjustment mentioned above, net income for the first half of 2004 was $193,283,000, or $.74 per share-diluted.

"Hershey's performance has been very healthy through the first half of 2005," Lenny said. "We've delivered above-trend organic sales growth of 8.0 percent, strengthened our marketplace leadership, and delivered earnings per share-diluted growth from operations of 16.2 percent compared with the first half of last year. These results have been driven by broad-based innovation, superior retail execution and solid cost control.

"Looking ahead, our second-half seasonal programs are off to a good start. We've recently announced several exciting new products that further extend Hershey's iconic brands. For the year as a whole, we expect 2005 net sales to increase at a rate somewhat above our long-term goal of 3 to 4 percent, with diluted earnings per share from operations increasing slightly above our long- term range of 9 to 11 percent."

Program To Further Enhance Value

The Hershey Company also announced a new program to further advance its value-enhancing strategy. This program includes three components: (1) voluntary workforce reduction through an Early Retirement Program and an Enhanced Mutual Separation Program; (2) streamlining and creating new capabilities in Hershey's North American operations; and (3) closure of the Company's under-utilized Las Piedras, Puerto Rico manufacturing facility. Employees at this facility will receive severance support as well as assistance with career decisions and transition leading up to the plant closing in late 2005.

Hershey estimates that the cost to implement the program will result in a pre-tax charge of approximately $140 million to $150 million, or $.41 to $.44 per share-diluted on an after-tax basis. The cash portion of the charge is $85 million to $90 million. About 80 percent of the charge will be recorded in the second half of 2005, and the final 20 percent in the first half of 2006. The program, when fully implemented, is expected to generate ongoing annual savings of approximately $45 million to $50 million. A substantial portion of these savings will be invested in key growth efforts in the US snack market as well as in selected international markets principally through global customer alliances.

"The changes announced today are necessary for Hershey to remain competitive in the years ahead," Lenny said. "They will enable us to streamline our business, increase the investment in our consumer and customer initiatives, and build new organization capabilities. Our value-enhancing strategy implemented in late 2001 has served Hershey shareholders well. This strategy has accelerated profitable organic growth, strengthened Hershey's leadership position, and delivered record profitability. We anticipate similar benefits into the future. Based on our 2005 expected performance and the impact of today's announcement, we believe that, in 2006, net sales will increase at a rate somewhat above our 3 to 4 percent expectations, and diluted earnings per share, excluding the charge related to our new value-enhancing program, will be slightly above the 9 to 11 percent long-term range."

Note: In this sales and earnings release, Hershey has provided income measures excluding certain items described above, in addition to income determined in accordance with GAAP. These non-GAAP financial measures, as shown in the attached pro forma income statements, are used in evaluating results of operations for internal purposes. These non-GAAP measures are not intended to replace the presentation of financial results in accordance with GAAP. Rather, the Company believes exclusion of such items provides additional information to investors to facilitate the comparison of past and present operations.

Live Web Cast

As previously announced, the Company will hold a conference call with analysts today at 8:00 a.m. Eastern Time. The conference call, with slides, will be broadcast live via Hershey's corporate Web site http://www.hersheys.com. Please go to the Investor Relations Section of the Web site for further details.

Safe Harbor Statement

This release contains statements which are forward-looking. These statements are made based upon current expectations which are subject to risk and uncertainty. Actual results may differ materially from those contained in the forward-looking statements. Factors which could cause results to differ materially include, but are not limited to: the Company's ability to implement and generate expected ongoing annual savings from the program to advance its value-enhancing strategy, announced today; changes in the Company's business environment, including actions of competitors and changes in consumer preferences; customer and consumer response to selling price increases; changes in governmental laws and regulations, including taxes; market demand for new and existing products; changes in raw material and other costs; pension cost factors such as actuarial assumptions, market performance, and employee retirement decisions; and the Company's ability to implement improvements to and reduce costs associated with its supply chain, as discussed in the Company's Annual Report on Form 10-K for 2004.

About The Hershey Company

The Hershey Company (NYSE: HSY) is a leading snack food company and the largest North American manufacturer of quality chocolate and non-chocolate confectionery products. With revenues of over $4 billion and more than 13,000 employees worldwide, The Hershey Company markets such well-known brands as Hershey's, Reese's, Hershey's Kisses, Kit Kat, Almond Joy, Mounds, Jolly Rancher, Twizzlers, Ice Breakers, and Mauna Loa, as well as innovative new products such as Take 5 candy bar and Hershey's cookies. In addition to its traditional confectionery products, Hershey offers a range of products specifically developed to address the nutritional interests of today's health- conscious consumer. These products include sugar-free Hershey's, Reese's and York candies, as well as Hershey's SmartZone bars for people seeking balanced nutrition. It also markets Hershey's cocoa, Hershey's syrup and other branded baking ingredients, toppings and beverages. Visit us at http://www.hersheynewsroom.com.




                               The Hershey Company
                   Summary of Consolidated Statements of Income
               for the periods ended July 3, 2005 and July 4, 2004
                     (in thousands except per share amounts)


                              Second Quarter              Six Months

                            2005         2004        2005          2004

    Net Sales             $988,447     $893,688   $2,114,861   $1,906,777

    Costs and Expenses:
      Cost of Sales        594,699      533,204    1,289,830    1,158,836
      Selling, Marketing and
       Administrative      220,626      209,561      446,036      413,694

      Total Costs and
       Expenses            815,325      742,765    1,735,866    1,572,530

    Income Before Interest
     and Income Taxes
     (EBIT)                173,122      150,923      378,995      334,247
    Interest Expense, net   20,625       15,488       40,029       30,342

    Income Before Income
     Taxes                 152,497      135,435      338,966      303,905
    Income Tax Provision
     (Benefit)              55,136      (11,782)     123,384       49,541

    Net Income             $97,361     $147,217     $215,582     $254,364

    Net Income Per Share
         - Basic - Common    $0.41        $0.58         $.90        $1.00
         - Basic - Class B   $0.37        $0.53         $.82         $.91
         - Diluted           $0.39        $0.56         $.86         $.97

    Shares Outstanding
         - Basic - Common  184,362      198,068      185,047      198,482
         - Basic - Class B  60,818       60,844       60,824       60,844
         - Diluted         248,927      261,707      249,625      261,871

    Key Margins:
      Gross Margin           39.8%        40.3%        39.0%        39.2%
      EBIT Margin            17.5%        16.9%        17.9%        17.5%
      Net Margin              9.8%        16.5%        10.2%        13.3%




                               The Hershey Company
              Pro Forma Summary of Consolidated Statements of Income
               for the periods ended July 3, 2005 and July 4, 2004
                     (in thousands except per share amounts)


                              Second Quarter             Six Months

                            2005         2004        2005        2004

    Net Sales             $988,447     $893,688   $2,114,861 $1,906,777

    Costs and Expenses:
      Cost of Sales        594,699      533,204    1,289,830  1,158,836
      Selling, Marketing
       and Administrative  220,626      209,561      446,036    413,694

      Total Costs and
       Expenses            815,325      742,765    1,735,866  1,572,530

    Income Before Interest
     and Income Taxes
     (EBIT)                173,122      150,923      378,995    334,247
    Interest Expense, net   20,625       15,488       40,029     30,342

    Income Before Income
     Taxes                 152,497      135,435      338,966    303,905
    Provision for Income
     Taxes                  55,136       49,299(a)   123,384    110,622(a)

    Net Income             $97,361      $86,136     $215,582   $193,283

    Net Income Per Share
         - Basic - Common    $0.41        $0.34         $.90       $.76
         - Basic - Class B   $0.37        $0.31         $.82       $.69
         - Diluted           $0.39        $0.33         $.86       $.74

    Shares Outstanding
         - Basic - Common  184,362      198,068      185,047    198,482
         - Basic - Class B  60,818       60,844       60,824     60,844
         - Diluted         248,927      261,707      249,625    261,871

    Key Margins:
      Gross Margin           39.8%        40.3%        39.0%      39.2%
      EBIT Margin            17.5%        16.9%        17.9%      17.5%
      Adjusted Net Margin     9.8%         9.6%        10.2%      10.1%



    (a) Excludes adjustment to income tax contingency reserves of ($61.1)
    million for the second quarter and the six months.



                               The Hershey Company
                           Consolidated Balance Sheets
                     as of July 3, 2005 and December 31, 2004
                            (in thousands of dollars)



    Assets                                            2005          2004

    Cash and Cash Equivalents                        $24,712        $54,837
    Accounts Receivable - Trade (Net)                296,980        408,930
    Deferred Income Taxes                             46,703         46,503
    Inventories                                      834,586        557,180
    Prepaid Expenses and Other                       130,803        114,991

    Total Current Assets                           1,333,784      1,182,441

    Net Plant and Property                         1,681,390      1,682,698
    Goodwill                                         455,165        463,947
    Other Intangibles                                136,123        125,233
    Other Assets                                     425,271        343,212

    Total Assets                                  $4,031,733     $3,797,531

    Liabilities and Stockholders' Equity

    Loans Payable                                   $959,499       $622,320
    Accounts Payable                                 173,636        148,686
    Accrued Liabilities                              404,047        472,096
    Taxes Payable                                     14,564         42,280

    Total Current Liabilities                      1,551,746      1,285,382

    Long-Term Debt                                   690,060        690,602
    Other Long-Term Liabilities                      429,312        403,356
    Deferred Income Taxes                            332,650        328,889

    Total Liabilities                              3,003,768      2,708,229

    Total Stockholders' Equity                     1,027,965      1,089,302

    Total Liabilities and Stockholders' Equity    $4,031,733     $3,797,531

SOURCE The Hershey Company
07/21/2005
CONTACT: MEDIA: Stephanie L. Moritz, +1-717-534-7641 or
FINANCIAL: James A. Edris, +1-717-534-7556, both of Hershey
Web site: http://www.hersheys.com
http://www.hersheynewsroom.com
(HSY)

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